They say that when two people meet, they form an impression about the other person. Humans are visual creatures and hence, introductions should reflect on the image that an individual represents, be it a personal reflection or that of an organisation’s. Good grooming, body language the proper use of business acumen can really set one apart from the crowd. When introducing on behalf of an organisation the employee should be ready to dole out good quality business cards that are demure yet still create a positive impact. Individuals and entrepreneurs promoting their personal brand should be careful on how their presentation will affect the business in the long run.